Clark Norton

Photo from Viking Ocean Cruises

Viking River Cruises is entering the realm of ocean cruising, and they’re doing it in a bold way, using a similar model to their successful river cruising brand.

Launching its first new ocean-going ship – the Viking Star — in May 2015, Viking will be offering all-inclusive fares that include not just mealtime wine, beer and other drinks but free Internet service and, best of all, free shore excursions.

What’s more, port stops will be lengthier than on other ocean-going lines – averaging around 12 hours per port – and will include several overnights per cruise. To make this possible, itineraries will typically be longer than the average cruise, stretching from nine days up to two weeks or more.

And they’ll do it all for lower fares than the luxury all-inclusive lines charge. The Viking Star will carry a maximum of 928 passengers — considered… Continue reading →