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The Expert in Baby Boomer Travel

Travel Copywriter

Kuala Lumpur Malaysia

Waterfalls empty into beautiful Milford Sound on New Zealand’s south island. Photo by Jade Chan

Among our far-flung correspondents is Jade Chan, who writes for The Star, an English-language newspaper in Kuala Lumpur, Malaysia.

Jade was on vacation in New Zealand just days and hours before that country — as well as Malaysia and Australia (where she had to transit) — severely limited travel to combat the coronavirus threat.  Getting home was something of a trial — “I was ‘saved by the bell,'” as she puts it — but at least she wasn’t stranded for weeks on a cruise ship.

I’ll let Jade take it from here (note that a somewhat different version of this piece originally appeared in The Star).

By Jade Chan

My family had planned for a holiday in New Zealand more than half a year ago, and departed for the Land of the… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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