The Expert in Baby Boomer Travel

Travel Copywriter

cruise travel

The new Viking Star, the line's first ocean ship, cruises in Istanbul. Photo from Viking Cruises.

The new Viking Star, the line’s first ocean ship, cruises in Istanbul. Photo from Viking Cruises.

How many days in advance should you book a cruise to get the best price?

In part that depends on your destination, according to the website Cruisewatch.com, which uses artificial intelligence to study trends in worldwide cruising. In this case, says a Cruisewatch press release, they undertook a “massive study [that] examined 18,983 sailings by region with departures in 2017.”

They also conducted an “intensive analysis of over 18 million data points” (which are, of course, too numerous to detail in a press release or just about anywhere for that matter, but we are nonetheless grateful for modern technology).

Cruisewatch says the massive study found a “surprising trend: as the date of departure approaches, cruise prices fluctuate to a greater extent.” Some regions, they note, show as much as a 71… Continue reading

Mendenhall Glacier, Juneau. Photo by Clark Norton

Mendenhall Glacier, Juneau. Photo by Clark Norton

No matter where you go in Alaska, you’re guaranteed to see sights you’ll see nowhere else in the United States.

But the way you see them – the vantage point and the experience – can vary greatly, depending largely on which type of ship you choose, particularly its size.

Alaska cruise ships range from small yachts that carry a dozen passengers to mega-ships capable of hauling 2,500 people or more. For many cruisers, the larger ships — operated by Carnival, Celebrity, Norwegian, Holland America, Princess, Disney, and Royal Caribbean cruise lines — have a lot to recommend. (Disney, by the way, is geared toward adults as well as kids.)

Averaging around 2,000 passengers, they’re geared toward satisfying a wide variety of tastes — visiting the most popular ports and serving up near-round-the-clock food and entertainment — and are loaded with abundant shipboard… Continue reading

Luxury cruise travel -- such as on Hapag-Lloyd's Europa 2 -- is one favorite of senior travelers. Photo by Clark Norton.

Luxury cruise travel — such as on Hapag-Lloyd’s Europa 2 — is one favorite of senior travelers. Photo by Clark Norton.

In my last post, I recommended a piece by Anita Mendiratta of the CNN Task Force contending that the world’s seniors (those aged 60 and up) are “global tourism’s silver lining.”

Based on world tourism and economic statistics, Mendiratta notes that senior travelers have more disposable income than other age groups, have more flexibility as to when to travel, and tend to stay longer on the trips they make.

But I thought her own observations about how seniors bring a special sense of excitement and awe to travel was especially insightful.

Baby boomers (now in their 50s and 60s) have a lifetime of experience and knowledge to bring to their travels, and I think this results in greater appreciation for — and excitement about — the places… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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