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The Expert in Baby Boomer Travel

Travel Copywriter

Vaccine passports

Kyoto women in traditional garb.
When can we return to currently closed-off countries like Japan? Vaccine passports may help. Photo by Clark Norton

After a year when the COVID-19 virus has devastated the world’s tourism industry and thwarted vacation plans of millions of travelers, vaccinations have arrived that offer hope that 2021 may usher in some return to normalcy.

And none too soon for baby boomers, who have seen precious travel time and opportunities slipping away: cruises cancelled, tours postponed, bucket-list destinations closing their borders.

The fact that all this has been necessary to curb the ravages of the killer virus doesn’t make it any less painful — especially when you factor in the economic toll on tourism-dependent destinations. Estimates are that one in ten jobs worldwide are travel- and tourism-related.

And it’s not just airlines, cruise lines and big hotels that are hurting. As Scott Keyes, CEO of Scott’s Cheap Flights, puts it:… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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