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The Expert in Baby Boomer Travel

Travel Copywriter

transformative travel

The Mandarin Oriental Hotel Kuala Lumpur, Malaysia -- part of a trend? Photo courtesy of Mandarin Oriental.

The Mandarin Oriental Hotel Kuala Lumpur, Malaysia — part of a trend? Photo courtesy of Mandarin Oriental.

First, let’s establish one thing: I’m not a particularly  affluent traveler, certainly by U.S. standards. I don’t really know where I fall in the spectrum of what I spend roaming the world , but I know that when I’m traveling on my own dime price is definitely an object.

Sure, I like to stay in a five-star hotel, dine in a Michelin three-star restaurant or fly first class as much as the next guy, but only if someone else is paying for it. As a consequence, I’ve stayed in some real dumps, eaten any number of meals in greasy spoons, and sat cramped in coach for up to 14 hours at a time on hundreds of flights, all to feed my travel addiction or in furtherance of getting a… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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