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The Expert in Baby Boomer Travel

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The green links of a golf course in County Clare, Ireland. "Golf" has not caught on as a girl's name, though Ireland has. Photo by Dennis Cox/WorldViews.

The green links of a golf course in County Clare, Ireland. “Golf” has not caught on as a girl’s name, though Ireland has. Photo by Dennis Cox/WorldViews.

Being a new grandfather, not an uncommon thing these days for baby boomers, I’ve been particularly interested in the baby-naming habits of new parents: Specifically whether or not they’re naming babies after places they’ve traveled.

My wife Catharine’s and my own travels played a role in naming our son, Grael. The connection is a bit tangential, but here it is: We had played with the idea of naming him ‘Grayle” — after one of my best friends from college — but didn’t care much for that spelling.

Then one day as the birth neared we were driving around Northern California when we came upon a sign for the village of Graeagle, and a light bulb went off simultaneously in both our minds:… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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