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Eric Schneiderman

New York State Attorney General Eric Schneiderman: phony reviews will cost you.

New York State Attorney General Eric Schneiderman: phony reviews will cost you.

In a previous post I discussed some of the good and bad aspects of TripAdvisor reviews, including possibly phony reviews that overexaggerate the positives or negatives of hotels, restaurants, and various travel activities, often to the point of ridiculousness.

Now New York State Attorney General Eric Schneiderman is cracking down on some businesses that have been giving themselves five-star reviews on sites like Yelp, Google, CitySearch and Yahoo.

Nineteen companies — including a charter bus company as well as non-travel-related businesses — have been ordered to stop writing or contracting for phony reviews of themselves and to pay a total of $350,000 in fines.

Schneiderman estimates that by next year one seventh of all the reviews on social media sites will be fakes.

So-called “reputation enhancement” companies are at the heart of the problem, hiring cheap foreign labor… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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