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The Expert in Baby Boomer Travel

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Sidi Bou Said

Sidi Bou Said, near Tunis, is one of Tunisia's premier -- and most colorful -- resort towns . Photo from TourismTunisia.com.

Sidi Bou Said, near Tunis, is one of Tunisia’s premier — and most colorful — resort towns . Photo from TourismTunisia.com.

When my son sang in a children’s choir some years ago, I attended a meeting where parents were debating whether it was safe to send their kids off to Britain to compete in the famous National Eisteddfod competition in Wales.

There had been some recent bombings and kidnappings in London, the first stop on their itinerary — hence the concern. I noted that the choir members would have more to fear from the bus ride from the airport into the city than from any sightseeing or other activities they would experience in London or Wales.

My statement was immediately misinterpreted by a number of other parents who thought I was suggesting that terrorists would be out to kidnap or bomb a busload of choir boys and girls just… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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