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The Expert in Baby Boomer Travel

Travel Copywriter

Woodstock 50th anniversary

Woodstock Memorial at the Bethel Woods Center for the Arts. Richie Havens' name appears first. Photo by Clark Norton

A Woodstock Memorial commemmorates the festival at the Bethel Woods Center for the Arts, located on the concert site. Photo by Clark Norton

It was the cultural touchstone of my generation — three days of peace, love, and, of course, music, mud, and skinny-dipping.

Somewhere between 400,000 and 500,000 young people somehow made their way to Max Yasgur’s farm in New York’s Catskills, drawn by almost mysterious forces that seemed to transcend even the lure of hearing Jimi, Janis, Joan Baez, Joe Cocker, Country Joe and the Fish, and Jefferson Airplane perform at the Woodstock Music and Arts Fair, as it was formally known.

Fifty years later, the joke goes, at least ten times that many aging baby boomers swear they were at Woodstock, too — perhaps aided by memories of watching the movie and listening to the soundtracks while engulfed in a smoky haze appropriate to the occasion.

I… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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