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The Expert in Baby Boomer Travel

Travel Copywriter

Marquesas Islands

The Aranui 3 journeys through the remote Marquesas Islands. Photo by Clark Norton

The Aranui 3 journeys through the remote Marquesas Islands. Photo by Clark Norton

We all know the feeling of  looking forward to a particular trip for weeks, months — sometimes even years if we have to save enough money or find the time to do it.

And then the trip takes place. And then, all too soon, it’s over.

What now?

You might feel a natural letdown, at least for a while. But then memory sets in.

Whether or not those memories are good, bad or indifferent will probably spell the difference between whether or not you’ll return to that destination, lodging, or cruise line; or recommend to or warn against taking a similar trip to your family and friends; or take another tour with the same operator or decide to look elsewhere next time.

For  baby boomer travelers, memories are perhaps even more important than for younger… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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