Google Analytics Alternative

The Expert in Baby Boomer Travel

Travel Copywriter

cut-rate air fares

Dear Readers, 

While I’m traveling in Antarctica for a few weeks I’ll be reprising some of my most popular posts from the past three years. This post — now updated — originally ran in June 2013. 

Spirit interior cabin -- photo by Spirit Airlines

Spirit interior cabin — photo by Spirit Airlines

Cut-rate Spirit Airlines has developed an interesting marketing approach. They’ve traded in customer service and comforts for ultra-low fares, and are charging extra for everything from rolling carry-on bags ($35-$55) to water ($3 a bottle), and printing a boarding pass at the airport ($10). Can pay toilets be far behind?

Spirit hypes what it calls its “bare fare: No’free’ bag. No ‘free’ drink. A ticket with us gets you and a personal item from A to B.”

For “personal item,” think average purse size or a small backpack. Measurements are stingy — 16” x 14” x 12” — and if you don’t pay… Continue reading

retirees_raise-2015-v2-300x250

Save

Save

Save

Save

Sign up to follow my blog


 Follow me on Twitter
 Connect on Facebook
 Amazon Author page
 Connect on LinkedIn
 Circle me on Google+

Travel Writing Blogs

Save

Getting On Travel Top Boomer Travel Blog 2018 Badge

2014Seal_Gold

Baby

Top Senior Adventures Blog

Save

retirees_raise-2015-v2-300x250

Save

Save

Save

Save

Save

Best Baby Boomer Travel Blogs in 2015

image001

NATJA SEAL-Gold winner

According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

Auto Europe Car Rental