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The Expert in Baby Boomer Travel

Travel Copywriter

travel T-shirts

My travel T-shirt quilt made by Too Cool T-shirt Quilts. Photo by Catharine Norton.

My travel T-shirt quilt made by Too Cool T-shirt Quilts. Photo by Catharine Norton.

Over the years, I’ve picked up dozens — well, probably hundreds — of souvenir T-shirts from my travels.

I almost always buy at least one, and often more, from each trip. Some haven’t even fit me very well, but I liked the look of them, so I bought them. Others I’ve worn so many times that they’re practically threadbare.

But no matter how well worn or ill-fitting, I had a hard time throwing them away. Well, truth be told,  I never threw any of them away .

They were, after all, souvenirs of my travels — one of the few things I regularly collect from my trips — and remind me of places I’ve been, cruises I’ve taken, hotels where I’ve stayed, or restaurants I’ve loved (or that just had cool T-shirts).

Most that I… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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